This one has design concepts in it, and they read a lot better in landscape.
Proposal for Casey Jacox / November 2026Casey,
Great catching up yesterday. Here's what we talked about, written down so you and your wife can look it over together.
Your referrals do the selling. Then the person they referred looks you up.
What they find right now is a site that hasn't really been touched in four years, a reel with old footage, and testimonials buried under the bio. A few hands have been on the brand since we built it in 2022, and it's drifted. None of that loses you a deal outright. It just doesn't back up the referral the way it should.
Meanwhile you've given a lot of good talks since then, and most of that footage is sitting on a hard drive. Let's put it to work.
Rough concepts in your colors and type, not final design. Drag, click or use the arrows to flip through.
I'll go through your talks since 2022, pull the moments that make people want to book you, and cut a new speaker reel, a homepage video and a set of short clips.
You intro five clients by email. I interview them remotely on Riverside. We land at least three good ones and put them near the top of the page, where people will actually see them.
Still Squarespace, so you can keep editing it yourself. Fewer pages, cleaner navigation, a proper animated logo wall and one consistent look, with custom design and motion built in.
I'll re-tag the whole site: page titles, meta descriptions, alt text on every image, structured data and clean internal links. That's what Google and AI answer tools read to figure out who you are and what you do. Several of your client logos don't have alt text right now, so there's real low-hanging fruit here.No ranking promises. This just makes sure the basics aren't holding you back.
Your channel becomes the video library, with full talks and podcast episodes organized. The site shows the highlights and links out.
Your logos, colors, fonts, photos and voice, written precisely enough that a machine can follow them. The next deck starts close to finished instead of from zero, and it still sounds like you.
I'll show you how to build and present your own HTML decks with Claude, using that guide. Decks just like the page you're looking at now. You get a short written how-to to keep.
Once we agree on scope, plan on 6 to 8 weeks, edits and training included. From you I'll need the client intros and access to YouTube and Squarespace.
It's $7,000: half to start and half at launch. I build everything on my own tools, so you don't need anything new to run the site. To make decks yourself after training, you'll want your own Claude plan.
Happy to get on a call with you and your wife and walk through it. Bring questions, or poke holes in it.
Talk soon,